---
title: Creating Audiences from Custom Explores
slug: creating-audiences-from-custom-explores
docTags: 
createdAt: 2026-08-14T15:01:46.510Z
---

Ask Chord can turn any answer with a list of records into a saved audience and an explore in **Custom Explores.**

**How it works:**

1. Ask a question that returns a list of records (e.g. "customers whose first order was in Q1 2025").
2. Click **Explore in Analytics** on the answer.
3. Name the audience and click **Create Audience**.
4. Open **View in Custom Explores** or **View in Shared Audiences** once it finishes.

**Good to know:**

- Names must be unique. Reusing an existing audience name is blocked, since that audience may already feed a live data sync.
- Answers without a list of records (e.g. definition questions) can't be turned into an audience.
- To activate an audience, check out our instructions on [audience activations](docId\:FNUhk7dhtg2ckYZPI89X0).