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OVERVIEW
ORDER MANAGEMENT (OMS)
CONTENT MANAGEMENT (CMS)
DATA
CUSTOMER LIFETIME REVENUE
Customer Lifetime Revenue Explanation
Customer Lifetime Revenue and Purchase Likelihood
Recency Frequency and Monetary
CLR and RFM Data Table Glossary
RFM and CLR in the Hub
LOOKER
Modifying a Dashboard
Timestamp differences between Looker, OMS and Shopify
How to create custom calculations in Looker
Looker and Shopify data models
Custom fields
How to 'Save and Schedule' reports
Creating Custom Reports or Look
Looks vs Dashboards
Login Looker FAQ
Looker Glossary
SEGMENT EVENT TRACKING
What are event tracking
Adding Tracking
What is the Tracking Plan?
The Chord Tracking Plan
The Shopify Tracking Plan
Event Tracking FAQ
EVENT UPDATES PAGE
Email Subscription Payment Event Update
Product Feed Setup
Getting Segment to Production
Consent Management
Installing in Next.js
Installing in Gatsby
Integrations
👩‍💻Developer Tools
Using Chord with Shopify
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DATA

3min

Data on Chord

A diagram of Chord's data infrastructure
Chord's Data Infrastructure


Actionable Data

Get a 360˚ view of your customer with powerfully rich data housed in a single source of truth. Easily manage cross-channel data with curated dashboards and customizable explores, and gain deeper insight into customer interactions with rich behavioral event data to complement complete transactional data.

Data Integrations

Chord's integration platform provides you the capability to get your OMS and customer data to the third party vendors you need to get them to, when you need to, while providing you vibrant and thorough events data for Chord's analytics engine.

Powered by Segment, Pipe17, and Chord's own in-house integrations, the e-commerce world is at your fingertips.

Explore more about how Data works on Chord:

  • LOOKER
  • SEGMENT EVENT TRACKING
  • Referral Exclusions in GA
  • Multi-Touch Attribution Models
  • Product Feed Setup
  • Getting Segment to Production



Updated 11 Aug 2023
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TABLE OF CONTENTS
Data on Chord
Actionable Data
Data Integrations
Explore more about how Data works on Chord:
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