> For the complete documentation index, see [llms.txt](https://docs.chord.co/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.chord.co/model-your-data/dbt-model-reference/shopify/messaging-segments.md).

# Messaging segments

| Name                  | Description                                                                                                                                                                                   |
| --------------------- | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| Total Subscribers     | Shows the total number of subscribers. For completed periods, this is the value at the end of the period. For the current, in-progress period, this is the value as of the last complete day. |
| Average Profile Count | The average number of profiles (subscribers) in the Klaviyo segment at the time the data was loaded. This column is used to track the growth or decline of the segment over time.             |
| Profile Count         | The total number of profiles (subscribers) in the Klaviyo segment at the time the data was loaded. This column is used to track the growth or decline of the segment over time.               |
| Segment Id            | The unique identifier for a segment within Klaviyo. This is the primary key for a segment as provided by the Klaviyo API.                                                                     |
| Segment Name          | The user-defined name of the Klaviyo segment.                                                                                                                                                 |
| Segment Created At    | The timestamp indicating when the segment was originally created in Klaviyo.                                                                                                                  |
| Segment Updated At    | The timestamp indicating when the segment was last updated in Klaviyo.                                                                                                                        |
| Subscribers Date      | The specific date for the segment's historical data.                                                                                                                                          |
| Subscribers Count     | The number of subscribers in the segment for the given date.                                                                                                                                  |


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