Chord's Tracking Plan

core chord events these events are required for chord to model behavioral data from your website front end these are the minimum set of events that should be implemented event name description suggested source cart viewed docid\ fmiiwzek378l16cdfouns user viewed their shopping cart website front end checkout started docid\ qv8ngpaxwtml weehalvx user initiated the order process (a transaction is created) website front end order completed docid\ wqzgdyh56vzccav8akocp user completed the order website front end product added docid\ jz5o1cow 0exzfbdkjxti user added a product to their shopping cart website front end basic conversion journey these events enable chord to model behavioral data from your website front end, and provide core events for the user conversion journey you can use in connected integrations event name description suggested source cart viewed docid\ fmiiwzek378l16cdfouns user viewed their shopping cart website front end checkout started docid\ qv8ngpaxwtml weehalvx user initiated the order process (a transaction is created) website front end coupon applied docid\ x q56l 3z lo28v6p7jei coupon was applied to a user's shopping cart website front end coupon denied docid\ jmlxovsbk2b33av6dqlql coupon was not applied to a user's shopping cart website front end coupon entered docid\ rcavczjepzduhdwphenb5 user entered a coupon on their shopping cart website front end coupon removed docid\ azrgvbaoh2wyqcqsg0xea user removed a coupon from their shopping cart website front end email captured docid\ kphmk9sn5hgagdgnmec9y user entered an email address in a form on the website website front end order completed docid\ wqzgdyh56vzccav8akocp user completed the order website front end and server order refunded docid 05kfznha hv50vfzwtor9 order was refunded server product added docid\ jz5o1cow 0exzfbdkjxti user added a product to their shopping cart website front end product clicked docid\ txxyhd00hngevdr4jzvsk user clicked on a product website front end product list filtered docid\ xuhlyuwezcr4w33jugxcp user filtered a product list or category website front end product list viewed docid\ k03ihsd3vwqqar0wtryay user viewed a product list or category website front end product removed docid\ ypwls7qpiiuy9asdm7nt user removed a product from their shopping cart website front end product viewed docid\ p06ppwtzcho1gyfsqp14s user viewed a product website front end products searched docid\ j0vfrbgtgu4t4gtvfdunn user searched for products website front end signed in docid\ tgzpzr1ydxefsnyin2ley user signed into their account website front end signed out docid 7 za5nm7goulxr64bk0gm user signed out from their account website front end signed up docid\ txa26jnoghjuwg1 lbypn user signed up for an account website front end expanded conversion journey these events, combined with the basic conversion journey above, provide additional details about the conversion journey you can use in connected integrations event name description suggested source cart shared docid\ c1amzu1ovhtac37b8zjl4 shared the cart with one or more friends website front end product added to wishlist docid\ zm7ohknyzswyfelwpedzu user added a product to the wish list website front end product removed from wishlist docid\ ri3c8oyjeesu vkpks yk user removed a product from the wish list website front end product reviewed docid\ qpkqx2deagds2f3fp3tx7 user reviewed a product website front end product shared docid\ e5nz36osyt0a6b6ldsp6q shared a product with one or more friends website front end promotion clicked docid\ qvlngsboxgwrcpwishk o user clicked on promotion website front end promotion viewed docid 4ycq7yebv3811r3trlqg2 user viewed promotion website front end wishlist product added to cart docid\ yd1gyeassrnl8wbsb2gca user added a wishlist product to the cart website front end