Chord's Tracking Plan
These events are required for Chord to model behavioral data from your website front-end. These are the minimum set of events that should be implemented.
Event name | Description |
Cart Viewed | User viewed their shopping cart. |
User initiated the order process (a transaction is created). | |
User completed the order. | |
User added a product to their shopping cart. |
These events enable Chord to model behavioral data from your website front-end, and provide core events for the user conversion journey you can use in connected integrations.
Event name | Description |
Cart Viewed | User viewed their shopping cart. |
User initiated the order process (a transaction is created). | |
Coupon was applied to a user's shopping cart. | |
Coupon was not applied to a user's shopping cart. | |
User entered a coupon on their shopping cart. | |
User removed a coupon from their shopping cart. | |
User entered an email address in a form on the website. | |
User completed the order. | |
Order was refunded. | |
User added a product to their shopping cart. | |
User clicked on a product. | |
User filtered a product list or category. | |
User viewed a product list or category. | |
User removed a product from their shopping cart. | |
User viewed a product. | |
User searched for products. | |
Signed In | User signed into their account. |
Signed Out | User signed out from their account. |
Signed Up | User signed up for an account. |