
Chord is a commerce data and AI platform for modern brands. It unifies your commerce data, models it into a trusted foundation, and lets your team get answers and take action without waiting on SQL or analysts.




Ask questions, get alerts, connect external AI tools, and configure your business logic.




Your data foundation: sources, modeling, audiences, activations, and analytics.




Collect, unify, and activate customer data, including sources, destinations, and identity.



to see what Chord can do with your data.

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Ask Chord Technical Overview

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Chord MCP

Chord Monitors

Chord Context

Chord Use Cases

Chord FAQ

AI features

Chord Commerce

Analytics Homepage Overview

Browser Compatibility for Accessing the Chord Platform

Data Support for Multiple Stores

Sharing Data with Chord via Snowflake

Receiving data from Chord via Snowflake

Sharing Data with Chord from Cloud Storage

Receiving Data from Chord via Cloud Storage

Chord Data Source Ingestion Guidelines

Dynamic Data Settings

User Management on the Chord Platform

Overview

Chord Reveal Data Attribute Definitions

Chord Reveal (Private Beta)

Pre-Built Audiences

Custom Audiences

Anonymous Audiences

Audiences API

Audiences

Data Activations

Connect Data Sources

Ads Module

Messaging Module

Sales Channel Module

Subscriptions Module

E-commerce Data Ingestion

Data Sources

Financial Models

Marketing Attribution

Orders

Sessions

Subscriptions

Time

Users

Chord Data Attribute Definitions

Chord's Methodology as Compared to Other Platforms

Data Models

Chord Predictive Intelligence Overview

Customer Lifetime Revenue (CLR)

Product Recommendations

Revenue Forecasts

Session Conversion Probability

Predictive Marketing Attribution

Marketing Mix Modeling (MMM)

Accessing Data Science Features

Predictive Models

Sharing Data from an Existing Looker Instance

Looks vs Dashboards

Creating Custom Reports

Building Cart Abandonment Audiences with the Product Abandoned Explore

Modifying a Report

Pinning and Unpinning Reports

Using Quickstarts

Downloading Reports

Scheduling Reports

Creating Custom Fields

Creating Custom Calculations

Analytics Glossary

Analytics Features

Advertising Spend

Attribution Channel Mapping

Campaign Mapping

Order App Name

Order Filter

Planned Forecasts

Variant Attributes

Model Amplifications

Chord Data Platform

Get started with Chord CDP

CDP Sources

CDP Destination Catalog

CDP Destinations

Connection property mappings

Functions

CDP Live Events

CDP Notifications (Event Alerts)

CDP Consent Categories (Consent Management Category Mapping)

Error handling & retries

Event deduplication

Chord CDP

Untitled

Verifying Your Chord Implementation

Configuration

Formatters

SDK API reference

Getting started

The Context object

Server Events Overview

Track

Server Events

Granting Chord Access to Your Shopify Store

Introduction

Web Pixel

Server Event Tracking

Using with Shopify

Unifying Data Across Sources

Integrations

Migrating from Segment to Chord CDP

Guides

Shopify Customer Privacy API

Consent management

Custom events

@chordcommerce/analytics

Release Notes

Chord Tracking Plan

Chord Event Tracking

Chord OMS