Customer lifetime revenue and purchase likelihood are predictive insights about customers who have made at least one purchase in your online store. While both tools forecast future buying behavior, how you think about them from a marketing perspective may differ.

Customer Lifetime Revenue (CLR) Explanation

Customer Lifetime Revenue and Purchase Likelihood

Recency, Frequency, Monetary Value (RFM)

CLR and RFM on the Chord Commerce Data Platform

CLR and RFM Data Table Glossary

Customer Lifetime Revenue (CLR)

Product Recommendations

Revenue Forecasts

Session Conversion Probability

Accessing Data Science Features

Predictive Models

Chord Commerce

Overview

Analytics Homepage Overview

Dynamic Data Settings

Looks vs Dashboards

Creating Custom Reports

Modifying a Report

Pinning and Unpinning Reports

Using Quickstarts

Downloading Reports

Scheduling Reports

Creating Custom Fields

Creating Custom Calculations

Glossary

Reports

Marketing Attribution

Orders

Sessions

Time

Users

Chord's Methodology as Compared to Other Platforms

Data Models

Data Activations

Audiences

Audiences API

Connect Data Sources

Ads Module

Messaging Module

Data Sources

Get Started with Chord CDP

CDP Destinations

Chord CDP

Advertising Spend

Attribution Channel Mapping

Campaign Mapping

Order App Name

Order Filter

Planned Forecasts

Variant Attributes

Model Amplifications

Chord OMS

Salesforce

Shopify

Forecasts

Chord Data Attribute Definitions

Data Support for Multiple Stores

Setting up a Snowflake Share with Chord

E-commerce Data Ingestion

User Management on the Chord Platform

Chord Commerce Data Platform

Installing Chord Analytics

API Reference

Implementation Checklist

Formatters

Getting Started

Introduction

Web Pixel

Server Event Tracking

Using with Shopify

Unifying Data Across Sources

Integrations

Migrating from Segment to Chord CDP

Guides

OneTrust

Shopify Customer Privacy API

Consent Management

@chordcommerce/analytics

Release Notes

Chord Tracking Plan

Untitled

Chord Commerce Event Tracking

Core Use Cases

Segmentation API

Checkout

Importing Data

Merchandise Credit

Payments

Products

Promotions

Referral Programs

Shipping

Store Variables

Subscriptions

Taxes

Transactional Emails

Webhook event notifications

OMS Support for Multiple Stores

CDP Tracking Events

Chord OMS API Endpoint Filtering (Ransack)

Chord OMS Overview

Content Models

Kits and Bundles

Transactional Emails Templates/Variables

Contentful 101

Content Management (CMS)

Getting Started (Shopify Customers)

Content Management (Shopify version)

Developer Tools

React

Next.js

Gatsby

Authentication

Developer Guides

OMS REST API Documentation

About Event Tracking

Adding Tracking

What is the Tracking Plan?

The Chord Tracking Plan

The Shopify Tracking Plan

Event Tracking FAQ

Chord Storefront Event Tracking