Get Started with Chord CDP
Getting started with Chord CDP is seamless. In the sections below, we'll guide you through the following:
- Understanding the CDP onboarding process
- Connecting a destination and viewing event streams
All new Chord customers after January 2025 will be able to leverage Chord CDP upon signing up for the Chord platform. No additional work beyond the initial implementation period will be required from your team.
Legacy Chord customers prior to January 2025 who are eligible to use Chord CDP will be migrated to the CDP by our implementation team. The Chord team will work with your development team to replace the existing CDP snippet with a Chord CDP snippet and work with you to understand any impacts to how you are currently handling consent management.
Chord brands will be able to manage their CDP sources and destinations through the CDP page on the Chord data and analytics platform.
With Chord CDP, you will be able to take the following actions:
- View all connected sources and destinations that were set up during initial implementation.
- View event streams for incoming and destination events for event monitoring.
- Add additional destinations using the Chord destination catalog (admin users only).
- Edit or delete connected destinations (admin users only).
The Chord CDP destination catalog has a number of key destinations that you can connect to, including (but not limited to):
- Attentive
- Braze
- Facebook Conversions API
- GA4
- GA4 (device mode)
- Klaviyo
Note: We will continually add additional destinations to the catalog. Is your desired destination not in our CDP catalog? Send us a note and we’ll consider adding it to our catalog!
To add destinations, admin-level users can take the following steps to set up destinations via our destination catalog:
- On the CDP overview page, click the “Add” button on the right.
- You will be taken to the destinations catalog. Scroll to view the destination options in the catalog and select the destination you’d like to connect.
- Complete the destination connection steps as provided on the screen. Click “Create” to complete your destination set up.
You can easily view all incoming and destination events through our CDP.
To view all incoming events (tracked events from both your storefront and checkout), click on the Incoming Events tab.
The following filters can be applied to view specific events:
- Sites: If you have multiple source connectors, you can select to view events from a specific source connector.
- Status: Can see all events or filter and see events with errors.
- Start and End Date: Can view specific incoming events over a certain timeframe by using these filters.
To view all destination events (events that are getting sent to specific connected destinations), click on the Destination Events tab.
The following filters can be applied to view specific events:
- Connection: Select a specific destination event stream you’d like to view.
- Status: Can see all events or filter and see events with errors.
- Mode: Can filter by Batch or Stream options.
- Start and End Date: Can view specific destination events over a certain timeframe by using these filters.
- Question: Will there be significant differences in tracked events with Chord CDP?
- There will be no differences in tracked events. The events API will remain exactly the same.
- Question: Will there be any differences in user identification or how Chord unifies customer profiles given Chord CDP?
- There will be no differences in user identification or user stitching processes on the Chord side, as this is all handled by our data modeling layer which is unchanged.