Amplitude

introduction amplitude is a product analytics platform that helps businesses understand user behavior across digital products it tracks how people interact with websites and apps—like what features they use or where they drop off—so teams can optimize user experiences, improve retention, and drive growth getting started connecting to the amplitude cdp destination log into the chord data platform navigate to the cdp click the "add" button next to destinations select amplitude from the destination catalog enter in the destination name and the click "create" to connect before connecting destinations in the chord cdp, please verify with all destination owners that all non chord cdp configured destinations are disabled running external destinations alongside configured chord cdp destinations can result in duplicate events downstream