TikTok Conversions

introduction the tiktok conversions destination is a data integration that sends event data—such as purchases, sign ups, and other key user actions—from your website or backend directly to tiktok this destination helps you track how users engage with your brand after seeing or clicking on your tiktok ads getting started you need your tiktok access token and pixel id to connect this destination please see tiktok’s events api documentation for information on how to generate an access token via the tiktok ads manager or api as well as locating your pixel id connecting to the tiktok conversions destination log into the chord data platform navigate to the cdp click the "add" button next to destinations select tiktok conversions from the destination catalog enter in the destination name and the tiktok access token and pixel id click "create" to connect